Max Veldhuis has been appointed Director of Public Relations at Renault Netherlands. From 1 June 2024, he will be co-responsible for press communications for the Renault, Dacia, Alpine and Mobiliz brands. He reports directly to Kevin Engelsmann, Group Communications Director, Renault Netherlands.
As PR Director, Max Veldhuis handles multi-brand duties for the four Renault Group brands: Renault, Dacia, Alpine and Mobiliz. For these brands, he will, among other things, supervise the dissemination of press releases, act as a point of contact for product-related questions from the press, organize trips and events and manage the fleet of press cars.
Max studied at Windesheim University of Applied Sciences, where he obtained a bachelor's degree in journalism. He has been working in automotive journalism since 2015 and has written for various print and online media outlets in the following years. For the past year and a half, Max has been working as a content specialist at marketing communications agency Buro N11. He is a true car enthusiast with a wide network in the Dutch automotive press. His knowledge, experience and enthusiasm are a valuable asset in the role of Public Relations Manager.
Kevin Engelsmann, Director of Communications, Renault Netherlands Group: “We are very happy to add Max to our team. All four brands are going through an unprecedented product onslaught, so his product knowledge, enthusiasm, knowledge of the Dutch media landscape and tremendous drive are ideal for positioning our brands in the best possible way in the coming years.
Max Veldhuis, Public Relations Director, Renault Netherlands Group: “I am proud to work as PR Director at Renault Group Netherlands. Renault, Dacia, Alpine and Mobilize are all thriving brands, each with their own exciting developments. In this dynamic environment, I look forward to contributing to generating great publicity for these brands!”
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